Event-driven communication

6 hours for an impactful event strategy

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Event-driven communication

Events play a major role in non-profit communication. This module will help participants to design and hold events for building their organisation’s identity and create more impact.

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Approfondissement Approfondissement

  • To understand the challenges of successful events;
  • To develop strategies for creating events;
  • To create impacting events.
  • Developing event goals and objectives in line with your identity;
  • Targeting the pertinent audience;
  • Developing an ambitious but realistic idea;
  • Assessing the risks;
  • Preparing content & crafting effective messaging;
  • Developing effective techniques for promoting the event;
  • Preparing materials for the media;
  • Managing internal communication;
  • Building a final evaluation process.

European NGOs, CSOs, professional bodies, unions, representations of public authorities...

Prix

180 euros

Durée

6 hours spread over 2 evenings

Date(s)
 

Thursday 30 November 2017 from 6 pm to 9 pm

Tuesday 5 December 2017 from 6 pm to 9 pm 

Lieu

IHECS Academy

27 rue des Grands Carmes

1000 Brussels

Ilse Nollet
Ilse Nollet Head Of Communications @ Greenpeace Belgium

Type de certification

Certificate of attendance 

This course can also be followed as part of the European non-profit communication diploma